When Business Is Like “Twister”

Michael Lovett and Chris Deline

Nice to see a little “ink” for my friend Michael Lovett and his partner Chris Deline for their online marketing and social media venture, Fairly Trill in David Ross’s new online e-news site, NEKST.biz

“I’ve spent most of my professional life in a contorted game of Twister,” says Michael, in a bit of understatement about life as a creative entrepreneur in the too-often web-disconnected world (where sometimes shit works, and sometimes it doesn’t).

I’ve known Michael for a couple (several?) years now and have come to rely on him as my resident web guru.  Whatever you see on this site or the others I run has been largely due to his behind-the-scenes engineering.  He’s got WordPress pretty well wired, is reliable and dependable, and I recommend him heartily for anybody who is thinking of setting up or needs help maintaining a WordPress installation.

He’s also one of the more interesting and down-to-earth people I’ve met in my (almost) 20 years in Nashville (I think he’s been here for about 3 of them), and somebody I’m proud to consider a good friend.

Nice write-up, Michael and Chris.



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Paul Schatzkin